Core Values

From the ingredients we source and use, the zero-waste approach to packaging, to our transparency in all manufacturing processes, our simple but strong set of values is a commitment to the highest quality and lowest possible impact.

NATURAL

We put a lot of time into finding ingredients that come from pure and natural sources and believe nature offers everything we need. This means that we don't agree with using synthetic chemicals or preservatives in our products, instead, use natural chemicals and ingredients full of real flavours and textures. Read more.

SUSTAINABLE

We are committed to reducing our impact on the environment and want our business to be as environmentally sustainable as possible. This is why all our packaging is 100% recyclable and compostable, we source ingredients from local suppliers and manufacture our products in England. Read more.

ETHICAL

We aim to be ethical throughout our production process from being totally transparent as to why we have made certain choices when it comes to the ingredients used in our products, to how we treat our workers and being PETA approved Vegan & Cruelty-free. Read more. 

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